The Future of Commerce — Lessons from COVID-19
Now on the 6th week of self-quanrantining in my small studio in Battery Park, NYC, I’ve not only mastered the cooking skills that my Chinese parents considered “not bad” (which is a Chinese way of saing “wow amazing!”), but I’ve also became sort of a crazy shopper. I don’t hoard medical supplies or food (no one should), but I did become very “interested” in all the discounts and sales that brands are offering to combat the lack of consumer enthusiasm due to the depressing and unfortunate virus enviroment. In the mail yesterday alone, I received 2 bottles of makeup removers, 1 white cashmere sweater, and 1 pair of Havianas flip flops. “How?” was the only question that came into my mind as I looked down on the packages scattered around on my floor that seemed to form a puzzle. I could’t help but think — am I crazy or is everyone crazy like me?
The evolution of commerce, especially ecommerce, has been a popular topic for years. From individual stores to shopping malls to digital storefronts and eCommerce websites, brands are always brainstorming newer and better ways to attract and retain consumers.
